CASE STUDY

How Influence Mobile

Increased ROI 30%

with Kubit

Kubit’s self-service analytics helped Influence Mobile streamline their onboarding flow to reduce friction and optimize their customer experience—without their data ever leaving the security of their existing warehouse.

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DATA WAREHOUSE

Snowflake

INDUSTRY

Gaming & Tech

influence-mobile-gaming

APP INSTALLS

10+ Million

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THE CHALLENGE

Optimize Onboarding

Influence Mobile needed a way to streamline their customer onboarding. With multiple features launched every month, tracking user progress through registration and game downloads was critical to measuring customer engagement and retention.

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THE SOLUTION
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Self-Service Product Insights

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With Kubit’s intuitive analytics dashboards built from their warehouse data, Influence Mobile can closely monitor each feature release across the onboarding funnel, optimizing the user experience and driving sustained growth.

Key Outcomes:

30%

Increase

in ROI within 1 month of improving onboarding.

customer conversion funnel

Boosted

Conversions

after optimizing their onboarding funnel.

Faster

Launches

of their highest performing features.

Stopped

User Fraud

by identifying unusually fast reward completions.

“Within a month of onboarding Kubit we were able to analyze and improve our onboarding flows, increasing ROI by over 30%, which paid for the whole year of service many times over.”

daniel todd influence mobile ceo

Daniel Todd

Influence Mobile CEO

Targeted Improvements:

Customer Outcomes

Optimized User Onboarding

By analyzing onboarding steps, Influence Mobile streamlined the registration process, reducing friction and boosting downloads, resulting in a more seamless and engaging user experience.

Data-Driven Decision Making

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Influence Mobile leveraged advanced analytics to launch high-performing features faster, while enabling the team to pause underperforming features before they impacted users.

Proactive Fraud Detection

With precise data insights, Influence Mobile identified unusual activity patterns, detecting and addressing fraudulent reward completions to maintain platform integrity.

See Kubit in Action

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