After implementing Kubit, Tripletex is expediting product improvements, reducing their data analyst workload, and empowering their Product Managers to self-serve insights.
The challenge
When strong data infrastructure isn’t enough
Tripletex had strong data infrastructure in place, but product teams lacked direct access to behavioral insights, slowing decision-making and overloading analysts with ad-hoc SQL requests. They needed a scalable, self-service solution that maintained trust in data while enabling faster, more informed product decisions.
The solution
Full-funnel agentic digital analytics
With Kubit, GameChanger gained a performant, flexible analytics solution that unlocked pathing, cohort, and funnel insights without needing to orchestrate complex data models. Product Managers now self-serve answers to user behavior questions, speeding up iteration and enabling detailed behavioral analysis.
Faster
insights
Answering key product questions in real-time, without depending on other teams.
Granular
analysis
Teams can break down product usage by feature, user segment, time-to-action, and more.
Trusted
data
SQL visibility and data transparency have increased trust and the validity of insights.
Emil Martensson | Data Analyst at Tripletex
Targeting key optimizations
Tripletex now builds prioritized outreach lists based on in-product behavior, enabling teams to engage the right users at the right time.
Streamlining user journeys
Funnel and path reports provide a clear view into where users drop off and how they navigate the product, unlocking optimizations that were previously invisible.
Prioritizing feature optimizations
Tripletex can now identify which features customers actively engage with, helping Product prioritize roadmap changes based on key user behaviors.
This website uses cookies to ensure you get the best experience on our website. Learn More
